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Expedia's success on Skyscanner

CASE STUDY

Technologies used:
Kafka, Spark Streaming, SQL, Scala, AWS (S3, EMR), Graphana

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Task:

Solution:

A client contacted the company for advice on how to attract customers to his site from the search engine Skyscanner.

DevHight experts suggested a version in which the customer's company offers a minimum discount on tickets to be at the top of the ticket search list.
Large-scale data from Skyscanner was collected and analyzed (1Tb/hour):

  • cost-effective discount was determined

  • segment of customers matching the customer discount was found

  • conversion of customers into loyal customers was calculated

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Project Results

The customer now has sales and loyal customers from Skyscanner

Встреча команды

Backoffice Application

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